Ronan Cray
1 min readFeb 3, 2023

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There are a few key points missing from this article and the comments that would otherwise ground this discussion.

First, social media is not reality. These women are creating a product, one that you are promoting by lamenting it.

Second, they are likely financially independent because of the views they get. @kendelkay has half a million followers. This is work! Don't worry about the gap in her CV.

Third, people watch these videos not so much for the SAHG hook but for the glamour of a luxurious lifestyle, the fantasy of not working. Standard social media fare. Hardly controversial.

Fourth, these are not frumpy midwestern hausefraus. They are gorgeous, young women, typical of any online influencers, watched for their looks and wealth. Again, standard.

Finally, they're young. Most of them probably haven't had a real job yet. They're just continuing the lifestyle they lived under their parent's roof or in university. That's easier and less scary than growing up. And they're building a media empire along the way.

All this handwringing is completely misplaced.

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Ronan Cray
Ronan Cray

Written by Ronan Cray

Ronan Cray moved away from New York City to live in New Zealand. Author of horror novels Red Sand and Dust Eaters, he finds non-fiction more terrifying.

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